Successful Advertising With Google Adwords
|Successful Advertising With Google Adwords|
Successful Advertising With Google Adwords PDF Free Download
Successful Advertising With Google Adwords, Lower you advertising costs and make more profit. Presented by www.axandra.com.
Since Google is the most well known and most often used Internet search engine worldwide. It has over one billion websites registered in its databases, which serve over 200 million searches each day.
In February 2002, Google launched its adwords ad program that anyone can use to advertise on Google for specific searches.
The AdWords program was not the first advertising program of its type. There were already other similar programs from so called search result providers such as Overture. Nevertheless, Adwords was a milestone in the history of Internet advertising. Ads were not hidden on some search results page, but there for everyone to see on the right side of the Google search results page.
The Adwords program also did away with banner ads and focused exclusively on text (graphic advertisements have in the mean time also been included in the AdWords program).
Using Google AdWords, it was suddenly possible to appeal to targeted Internet users for only $0.05. If, for example, someone is looking for "furniture" the ad for the kitchen range seller is not displayed.
Over the years, some functions have been added, but on the whole Google AdWords functions much the same today as it did when introduced to the market. Even today, anybody wanting to advertise on the Internet cannot ignore Google AdWords, regardless of whether it involves a manufacturer's large nationwide campaign or a small, one man company out of the backroom of an apartment.
According to Business Week magazine April 2004 , more that 200,000 companies worldwide use Google AdWords for their advertising. They all use Google AdWords for the following reasons:
1. You can attract visitors to your website for little cost.
2. All visitors are targeted. There is nearly no wasted advertising.
3. You only pay when someone actually clicks on your ad.
Using the Successful Advertising with Google AdWords book, you can attract more website visitors, more conversions and more sales. That is not just advertising talk, but a fact that our readers confirm again and again.
Click on the link given below to download this useful book in Pdf format to learn offline.